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	<title>BizWatch &#187; publicitate</title>
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	<description>watching and commenting on business stuff</description>
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		<title>Oare ar functiona?</title>
		<link>http://www.bizwatch.ro/2009/10/02/oare-ar-functiona/</link>
		<comments>http://www.bizwatch.ro/2009/10/02/oare-ar-functiona/#comments</comments>
		<pubDate>Fri, 02 Oct 2009 20:43:30 +0000</pubDate>
		<dc:creator>Mihai Botea</dc:creator>
				<category><![CDATA[Altele]]></category>
		<category><![CDATA[Oare ?]]></category>
		<category><![CDATA[START UP]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[antreprenoriat]]></category>
		<category><![CDATA[publicitate]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/?p=581</guid>
		<description><![CDATA[Oare ar functiona? Oare ar functiona in Romania? 
Avem o multime de oameni care stau pe strada multe ore pe zi &#8211; vanzatori la tarabe, florari/florarese si asa mai departe. Oare ar functiona un tip de advertising in care acesti oameni sa poarte tricouri branduite? Cum ar fi daca toti vanzatorii din jurul magazinului Unirea [...]]]></description>
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		<title>Cum e cu CPM-ul asta</title>
		<link>http://www.bizwatch.ro/2009/09/16/cum-e-cu-cpm-ul-asta/</link>
		<comments>http://www.bizwatch.ro/2009/09/16/cum-e-cu-cpm-ul-asta/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 07:52:06 +0000</pubDate>
		<dc:creator>Mihai Botea</dc:creator>
				<category><![CDATA[Analize]]></category>
		<category><![CDATA[MEDIA ROOM]]></category>
		<category><![CDATA[Oare ?]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[CPM]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[publicitate]]></category>
		<category><![CDATA[reclama]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/?p=468</guid>
		<description><![CDATA[CPM-ul, in industria online, inseamna Cost Pe Mia-de-afisari. Practic, un produs care isi face reclama pe un site va plati pentru fiecare afisare a reclamei ei (indiferent daca afisarea se intampla intr-o zona a paginii care nu e vizibila sau daca reclama e umbrita de alte reclame).
Traducand asta in zona de media conventionala ar fi [...]]]></description>
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		</item>
		<item>
		<title>Utilizatorii de iPhone nu dau click-uri</title>
		<link>http://www.bizwatch.ro/2009/09/13/utilizatorii-de-iphone-nu-dau-click-uri/</link>
		<comments>http://www.bizwatch.ro/2009/09/13/utilizatorii-de-iphone-nu-dau-click-uri/#comments</comments>
		<pubDate>Sun, 13 Sep 2009 06:59:41 +0000</pubDate>
		<dc:creator>Mihai Botea</dc:creator>
				<category><![CDATA[Analize]]></category>
		<category><![CDATA[MEDIA ROOM]]></category>
		<category><![CDATA[Tendinte]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[publicitate]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/?p=361</guid>
		<description><![CDATA[In completare la ce scria Mihai, au aparut recent cateva cifre referitoare la rata de click pe platformele mobile. Aceasta este cam la jumatate fata de cea de pe platfomele traditionale, iar utilizatorii de iPhone sunt cei mai reticenti in a da click.
Cu toate acestea, traficul de pe iPhone a ajuns la o cifra extrem [...]]]></description>
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		</item>
		<item>
		<title>Toamna lui 2010 &#8211; bottom-ul in publicitate.</title>
		<link>http://www.bizwatch.ro/2009/09/08/minim-piata-publicitate-toamna-2010/</link>
		<comments>http://www.bizwatch.ro/2009/09/08/minim-piata-publicitate-toamna-2010/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 06:40:47 +0000</pubDate>
		<dc:creator>Mihai Seceleanu</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[MEDIA ROOM]]></category>
		<category><![CDATA[Christian Luerzer]]></category>
		<category><![CDATA[criza]]></category>
		<category><![CDATA[declaratia zilei]]></category>
		<category><![CDATA[Luerzer's Archive]]></category>
		<category><![CDATA[publicitate]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/?p=242</guid>
		<description><![CDATA[Toamna viitoare vom atinge cel mai scazut punct, dupa care va urma o crestere usoara. Asta deoarece oamenii isi pierd acum locurile de munca, iar asta se va resimti anul viitor in profiturile mai mici ale companiilor. Dupa acest moment, situatia s-ar putea redresa. Din moment ce publicitatea este un pre-indicator al economiei, sfarsitul recesiunii in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Ce se intampla dupa reclama?</title>
		<link>http://www.bizwatch.ro/2009/09/08/ce-se-intampla-dupa-reclama/</link>
		<comments>http://www.bizwatch.ro/2009/09/08/ce-se-intampla-dupa-reclama/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 06:29:50 +0000</pubDate>
		<dc:creator>Mihai Botea</dc:creator>
				<category><![CDATA[MEDIA ROOM]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[BCR]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[publicitate]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/?p=240</guid>
		<description><![CDATA[Am vazut recent ca o multime de site-uri din .RO sunt pline de reclame la BCR, la un produs numit 24 Banking BCR. Reclamele sunt de tot felul, de la bannere mai mici sau mai mari pana la &#8220;advertoriale&#8221;. Ce se intampla insa dupa reclama ?
Pai, sa dam click:
- primul click &#8211; ajung pe pagina [...]]]></description>
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		<item>
		<title>Adaptarea la mediu.</title>
		<link>http://www.bizwatch.ro/2008/06/16/adaptarea-la-mediu/</link>
		<comments>http://www.bizwatch.ro/2008/06/16/adaptarea-la-mediu/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 07:12:46 +0000</pubDate>
		<dc:creator>Mihai Seceleanu</dc:creator>
				<category><![CDATA[Oare ?]]></category>
		<category><![CDATA[adaptare]]></category>
		<category><![CDATA[nike]]></category>
		<category><![CDATA[oalanda]]></category>
		<category><![CDATA[publicitate]]></category>
		<category><![CDATA[romania]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/2008/06/16/adaptarea-la-mediu/</guid>
		<description><![CDATA[Acum cativa ani, Dacia a incercat sa intre pe piata sud-americana cu modelul Nova. Rezultatele: dezastruaose. Ce vorbitor de spaniola sanatos la cap si-ar fi cumparat Dacia Nu Merge ??
Vineri seara, in buricul targului(B. Magheru, langa Piata Romana), intreaga vitrina Nike era acoperita de posterul alaturat, cu Ruud van Nistelrooy la balon, alaturi de tagline-ul [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Despre promovare si distributie&#8230;</title>
		<link>http://www.bizwatch.ro/2008/06/02/despre-promovare-si-distributie/</link>
		<comments>http://www.bizwatch.ro/2008/06/02/despre-promovare-si-distributie/#comments</comments>
		<pubDate>Mon, 02 Jun 2008 10:17:51 +0000</pubDate>
		<dc:creator>Roxana Carausu</dc:creator>
				<category><![CDATA[Altele]]></category>
		<category><![CDATA[distributie]]></category>
		<category><![CDATA[fmcg]]></category>
		<category><![CDATA[horeca]]></category>
		<category><![CDATA[promovare]]></category>
		<category><![CDATA[publicitate]]></category>

		<guid isPermaLink="false">http://www.bizwatch.ro/2008/06/02/despre-promovare-si-distributie/</guid>
		<description><![CDATA[&#8230;sau cine a fost prima? Spre deosebire de clasica dilema cu oul si gaina, aici lucrurile sunt mult mai clare: e o greseala elementara sa pui promovarea inaintea distributiei, degeaba povestesti tuturor despre ce minune ai scos pe piata daca minunea nu e de gasit&#8230; si mai ales daca vorbim de piata FMCG.
 Cel mai recent [...]]]></description>
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		<slash:comments>1</slash:comments>
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